Betting is littered with euphoric highs and despairing lows, It’s how you ride out those wild swings that count. To be a winning bettor, you need to learn to love variance.

Betting on events as they unfold can provide huge opportunities for profitable bets if you know what to look for...

Lumping on the favourite every time is not a smart move, but favourite betting can be the basis of a sound betting strategy

Arbitrage is a simple concept that sounds difficult, and if approached with discipline, it's the elusive 'sure thing' all bettors seek

Profiting from horse racing is not always about finding winners, careful analysis of short-priced favourites can be a very profitable lay strategy if you do it correctly

Asian Handicaps are one of the smartest ways to bet on Football, and they are far easier to understand than you may think!

Never make a bad lay again with our simple strategy guide to finding the best value runners who may not make the frame

Studying the form is an integral part of picking winners and here we show you how to turn those numbers and letters into betting profit

The ultimate guide to betting on the NBA, where you can always find an edge if you know where to look and your bet is rarely dead until the final whistle. What’s not to like?

If you're steering clear of short-priced bets you're likely missing a lot of value, but it's not as simple as always bet on the favourite